Job Title: Marketing Analyst – Business Requirements

Region Support: LATAM

We are seeking a highly skilled and experienced Marketing Analyst to join our team. As a Marketing Analyst – Business Requirements, you will be responsible for gathering, documenting, aligning, and prioritizing business requirements from stakeholders in support of the analysis and preparation of customer analytics and reporting.

Responsibilities:

• Gather, document, align, and prioritize business requirements from stakeholders.
• Ensure clarity, completeness, and feasibility of business requirements.
• Create requirement documents, user stories, and acceptance criteria.
• Conduct basic data analysis to extract insights and support decision-making.
• Use tools like Excel, SQL, and business intelligence (BI) software for querying, analyzing, and visualizing data.
• Communicate effectively with client stakeholders at all levels of the organization.
• Document meeting minutes, next steps, and actions, and communicate updates to client stakeholders.
• Create clear and concise documentation that serves as a reference for project activities and decisions.
• Work autonomously with minimal supervision.

Requirements:

• 2+ years of experience as a Marketing Analyst.
• At least 1+ years of experience managing and prioritizing digital deliverables.
• Degree in business, marketing, data analytics, or a related field.
• Proficient in requirement elicitation, process modeling (e.g., BPMN, UML), and use case development.
• Capable of conducting basic data analysis to extract insights and support decision-making.
• Experience or strong interest in tools like Excel, SQL, and business intelligence (BI) software for querying, analyzing, and visualizing data.
• Good communication skills, both verbal and written, to effectively communicate with client stakeholders at all levels of the organization.
• Proficient in documenting meeting minutes, next steps, and actions, and communicating updates to client stakeholders.
• Ability to work autonomously with minimal supervision.